I would like to preface this commentary by saying that I genuinely enjoyed this video, and found some of the techniques employed by the author to be extremely effective. Initially I planned to write about how the author made use of still images and color manipulation to illustrate his point in a manner that felt innovative. Instead, I found myself getting hung up on a small section of dialogue in the video’s introduction. This definitely feels unfair because this is one of my favorite videographic essays I’ve seen all semester. It feels fresh and well edited, and the voiceover is excellent (if a little rushed). Anyway…

Jack Nugent’s videos on his YouTube channel “Now You See It” feel reminiscent of video essay heavyweights like Tony Zhou. Like Zhou, Nugent gives fast paced and well-spoken voiceover that presents information in a way that is easily digestible by a viewer who is watching their first video essay. In his essay “Film Noir: The Case for Black and White”, Nugent starts with what he hopes is a relatable points that will resonate with most viewers. He asserts that black and white film is often unfairly criticized by modern film audiences. But I take issue in the way he makes this point. Nugent seems to bemoan the closeminded-ness of those who fail to see the appeal of black and white films, a complaint which is meant to resonate with viewers who share an appreciation for formative works of cinema that predate the widespread use of color cinematography. While Nugent is able to back up his cinema “snobbery” with in-depth knowledge of black and white films that standout for the presence of high contrast and deliver a “noir style” of cinematography, his introduction feels unnecessarily hostile. Disappointingly, this early appeal to the viewer’s own cultural knowledge and superiority seems effective.

If you scroll down in to the comment section, Nugent’s frustration is echoed by viewers who also can’t stand when people don’t like black and white film (I should also interject to say that scrolling down to the comments section on any YouTube video is normally an absolute mistake). One commenter writes, “The moment when someone says: ‘I don’t like black and white movies’ and you know, the person will never love the movies like you do.”  While another adds that, “People who can’t stand black and white movies have very poor taste in film.” Obviously Nugent is effective in connecting with a section of viewers who appreciate black and white film, and in my opinion he makes a compelling argument in support of the merit of such films. But I can’t get over the arrogance of the introduction. While it is meant to function as a defense of black and white films, it comes off as exclusionary. The tone and style of the video cater to the casual cinema fan, but the introduction belittles someone who has found video essays as a gateway to film criticism…someone who this video would otherwise be targeting.