Content Questions:
- What is the candidate’s media strategy? On which media platforms have they concentrated their campaign activity?
- How does the campaign portray its candidate?
- How is the candidate’s campaign financed? Do they have any PACs or Super PACS?
- How has the candidate fared over time in the polls? When have the candidate’s poll numbers peaked and fallen? What campaign events corresponded to those moments?
- Link to at least three examples of the candidate’s media strategy. These can be anything from campaign commercials to campaign merchandise available for purchase.
- How has the candidate fared in the political press?
- How has the candidate been portrayed by political satirists?
Design Principles:
- Easy to understand navigation
- Proper use of color
- Proper use of animation
- An easy to use layout
- Pleasing to the eye
- Appropriate to the topic
- The design elements don’t get in the way of the content
- Great content that’s easy to find, navigate, consume, and share [1]
On academic web design, see also the following (somewhat dated, but still useful) sites:
Basic Web Design Principles – ECE, University of Michigan
Web Design Principles Checklist, George Mason University
Here is a brief discussion of web design features on a commercial site:
Brandon Hill, 5 Web Design Practices for a Great Website, July 19, 2013 at Mad Science Dept
Final Word: Don’t stress too much about design; WordPress offers basic templates, which constrain creativity but make elements like navigation much easier.