http://sites.middlebury.edu/onedeansview/2009/09/16/college-brand/ Wed, 08 May 2013 01:03:17 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://sites.middlebury.edu/onedeansview/2009/09/16/college-brand/comment-page-1/#comment-271 Ryan Kellett Wed, 16 Sep 2009 23:34:22 +0000 http://sites.middlebury.edu/onedeansview/?p=341#comment-271 MIT does a good job with the Human Factor. Why? Because they tell stories. It’s a little too overproduced of a video for my tastes but what I like most about it is that it feels authentic. The most telling part of the video is when the students highlighted express how they’ve failed — experiments, homework, projects, etc. That’s just as important to show as the successes. At Middlebury, we strive to be the perfect Middkid, neglecting to realize how we grapple with real problems and sometimes fail.

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