@shelisrael, author of Twitterville

Twitterville is about the marketing efficiency of social media.

@Armon & Danielle
Crowded home
Asked ‘hood for help
Raised $6500 in just a few days
Used a formula developed by Beth Kanter
Establishes a sense of urgency

@StaceyMonk & Mama Lucy
Guest blog

@CasperODJ China Quake
Skype folks
1st Wstrn rprt

@jkrums & Flight 1549
Just wants to get to NJ
iPhone, TwitPic and tweet
MSNBC in 20 mins
Braided journalism