11 Reasons Every Educator Needs a Video Strategy – Any company, organization, or individual hoping to take advantage of digital video to educate or entertain the populace or promote a product should have a video strategy in place before springing for the time and equipment involved. Educators, of course, are not exempt from the core tenets of solidifying a viable video strategy — especially when it comes to how exactly they plan to take advantage of everything the medium offers.

Who’s still not online, and why? The Pew Internet and American Life Project reports. As of May 2013, 15% of American adults ages 18 and older do not use the internet or email.