The AEF is a 501(c)3 educational foundation that connects the marketing, advertising and academic communities. They are part of the Association of National Advertisers (ANA), the largest marketing trade association in the world, representing top global brands. In 2018, they launched the MADE (Marketing & Advertising Education) Program and have connected over 100 students with paid summer internships at top companies such as L’Oreal, IBM, McCann, Ogilvy, Sephora, NBCUniversal, Mastercard, ViacomCBS, Anheuser-Busch, BBDO and Deutsch. MADE Internship Opportunity functions as the “Common App” for marketing and advertising internships, making it easy for students to navigate a complex industry. Through this process, MADE exposes students to opportunities they may not have been aware of or thought they had access to. Organizations benefit from being able to select top talent from a pool that spans racial, ethnic, geographic, and socioeconomic groups, breaking down traditional barriers to finding strong talent. Once a candidate applies, they are connected with potentially dozens of internship opportunities at their partner companies based on traits such as critical thinking, leadership potential and intellectual curiosity. MADE is not just a summer internship program- they are cultivating a diverse community of marketing and advertising industry leaders through year-round virtual events, case competitions & resources. During their info session, they will discuss how to apply, what they’re looking for in candidate, what sets candidates apart, and other tips. Date: Wednesday, November 11 Time: 5pm -6pm Click here to register for this info session in handshake! |
Articles tagged: Advertising/Marketing/PR
Emma Bowen Foundation Media and Marketing Internships Info Session Thursday, November 12!
The Emma Bowen Foundation promotes a more diverse industry by recruiting promising students of color and placing them in multi-year paid internships at some of the nation’s leading media and tech companies. Three tracks highlight the many areas in which Fellows intern. –Content (broadcast and online journalism, production, social media, digital media, etc.). –Business (finance, sales, human resources, marketing, public relations etc.) –Innovation (computer science, engineering, data science, information technology, software development, etc.) Whether you’re interested in being a producer, a journalist, a web developer, an engineer, a business executive, a PR agent, a sales representative, or in any other career in media or tech, the Emma Bowen Internship is here to help you get your start. Hear more about EBF from previous fellows, alumni, and partners here: https://www.emmabowenfoundation.com/voices. Click here to register in handshake for the info session on Thursday, November 12 at 2pm. |
IRTS Multicultural Career Workshop in November (Building Future Media Leaders) – New Application Deadline: Wednesday, November 11!
Now in its 36th year, the IRTS Multicultural Career Workshop has earned the reputation of being one of the best ways for BIPOC students and recent grads to get a jump start in their careers, all while interfacing with top media companies for insights and open opportunities.
This year, due to the impact of COVID-19, they are bringing this experience to you! Students will leave this conference with a greater understanding of the media business, career paths you might not know exist, tangible next-steps, and an even stronger sense of why the industry needs your talent and perspective more than ever. No cost to attend the workshop!
Join them virtually for the 2020 IRTS Multicultural Career Workshop on November 12, 13, & 14!
From 11am – 3pm ET each day, you will hear from some of the industry’s most dynamic professionals through a series of engaging panels, featured speakers, and Q&A sessions. Then, each weeknight from 6pm – 7pm ET, they will have a conversation with accomplished members of the IRTS community. The majority of the speakers were actually former attendees of IRTS programs.
Since media is ever-evolving and multifaceted, the panel and speaker topics are designed to introduce attendees to the various positions and opportunities within the industry. Conferees will learn about opportunities in advertising, content creation, digital media, journalism, marketing, media buying and planning, production, research, sales, and many more!
Following the Workshop, students will have the opportunity to participate in exclusive meetings with top media companies to learn about their work, mission, and entry level opportunities. Resumes will also be shared with their corporate partners, to be vetted for current and future internships and full-time positions.
Accomplished students (freshman – grad school) and recent university graduates (less than 12 months out of school) from all majors are encouraged to apply! Click here to apply!
MEMES Webinar: Ryan Bishara, SVP, Business and Data Strategy at Los Angeles Football Club (LAFC) – Friday, November 6
UCLA Anderson Center for MEMES Executive Director Jay Tucker, will host a conversation with Ryan Bishara, SVP, Business & Data Strategy at Los Angeles Football Club, on Friday, November 6. Click here to register for the event!
Marketing Edge Career Forum – Friday, November 6
See below for the complete program agenda and to sign up for the sessions!
Click here to register for this event!
Marketing/Merchandising Development Program Info session for Seniors – Friday, October 30!
WarnerMedia/ Turner Sports and Bleacher Report present She’s Got Game (Monday, October 26, 2020 8:00am – Friday, October 30, 2020 4:30pm)
“She’s Got Game,” a week-long virtual experience for young female professionals, Monday, October 26 – Friday, October 30. Whether you’re still in school, or early into your professional career, come learn what it takes to make the cut in the sports industry. Click here to start your registration in handshake!
Three Ways to Put Data to Work in TV – Why data is the lifeblood of the advertising ecosystem in 2020
In the not-so-distant past of the advertising business, presentations and conversations used the buzzword “big data” to imply a future-looking approach.
Today, the future is here, and it arrived much faster than anyone anticipated. In the turbulence of 2020, that reality comes with various complications, including a pandemic, economic instability, and concerns around privacy, transparency, and content safety.
These disruptions sped up the innovations that had been gradually taking hold over the past year in premium video and TV, and they brought the industry to a place where technology and data have become more valuable than anyone could have predicted. No longer merely a buzzword, data in 2020 is the lifeblood of the video advertising ecosystem.
Click here to read the complete article.
NPR Revs Up Podcast Offerings for Brands
As podcast listening booms, industry leader NPR is strengthening its position by focusing on diversity of programming, including new genres and fresh shows. As the medium attracts listeners across age groups and races, NPR offers something for almost any listener, from news to music, culture, race, history and more, and can connect brands looking to reach these engaged, receptive audiences.
“The two biggest challenges facing everyone in the media industry today are the changing ways people consume media and how audiences are getting more diverse,” Michael Smith, NPR’s chief marketing officer, said as part of the organization’s Upfront presentation at the IAB’s virtual 2020 Podcast Upfront. “We’re all about meeting people where they are and with content for who they are.” Click here to read the complete article.
Community Conversations: Asian American Leaders on Creative, Commerce, and Culture – Wednesday, September 23
Adverstising Educational Foundation (AEF) invites you to a virtual community conversation on creative, culture, and commerce on September 23rd presented by 3AF and Facebook. This event will focus on how the Asian American marketing and advertising industry can integrate with other creative communities and impact small Asian owned businesses that have been affected by the pandemic. With panels focusing on Economic Enfranchisement and Creative Community Collaboration, expect to come away with actionable insights on how to empower the Asian American business community. AEF’s Elliot Lum will host one of the panels.
Click here to learn more and to register for this FREE event!